Marketing Research Company
Limelight Insights by Shugoll is a marketing research company that conducts qualitative and quantitative market research for a variety of companies across multiple industries. We collect unbiased opinions on topics such as new products and services, new communications campaigns, the latest social issues, political trends, etc. All data collected by Limelight Insights is strictly for research purposes only and is never used for soliciting or fundraising.
Limelight Insights by Shugoll has built a name around sophisticated service, high-level expertise, an ability to meet tight deadlines, quality control and a full arsenal of tools delivering a broad range of qualitative and quantitative research services. Limelight Insights has the capability to integrate different methodologies to solve any business problem. Our hybrid research studies include a combination of in-person and online focus groups, interviews, and surveys.
In-person & Online Focus Groups
Limelight Insights by Shugoll provides facilities and project management for qualitative research in the DC area and across the country. We host in-person group discussions at highly-rated focus group facilities in your local area, hotels or conference centers. A recruiter will tell you where and when the group discussion is taking place during the screening process to see if it’s convenient for you.
Due to the pandemic, most focus groups are now held remotely using our online video platform, Limelight.
Our online qualitative research platform, Limelight, has taken online market research to the next level. The Limelight Platform can be used for online focus groups or one-on-one interviews. Clients love the Limelight Platform because it is easy to install and use, and it provides them with the expertise needed to succeed. Focus group participants also love the online platform as it provides a way for them to participate in fun market research studies from the comfort of their home or office while still getting paid for their opinions.
Why You Should Hire A Marketing Research Company
- Industry expertise
- Find the right participants
- Highly skilled and unbiased moderators
- Experts at sample planning and design
- Appropriate data collection
- Highly skilled data analysts
- Unique, Invaluable Insights
We offer a full suite of consulting services for qualitative and quantitative marketing research studies. This includes everything from study design and data collection, to data analysis and preparation of reports and presentations including actionable insights and recommendations.
With over 50 years of experience, our team of dedicated experts have also developed a full range of proprietary products that will help with your market research. Limelight Insights by Shugoll is known for having the industry’s most experienced and creative staff of qualitative project directors and moderators.