Washington, DC Market Research Services
Limelight Insights by Shugoll is a next-generation Shugoll company with a renewed focus on online marketing research. Our team has experience conducting market research for a variety of companies across multiple industries. We collect unbiased opinions on topics such as new products and services, new communications campaigns, the latest social issues, political trends, etc. Located near Washington, DC, Limelight Insights serves the greater DMV metropolitan area, while also maintaining a national database of participants. If you’re looking for consumer insights to help guide your marketing decisions, you may be interested in our market research services.
Our DC Market Research Services Include:
- Online Qualitative Research Platform
- Recruiting Services
- Facility Rentals and Project Management
- Full-Suite Consulting Services
We offer a full suite of consulting services for qualitative and quantitative marketing research studies. This includes everything from study design and data collection, to data analysis and preparation of reports and presentations including actionable insights and recommendations.
Limelight Insights by Shugoll is known to provide some of the most insightful analyses, report writing, and debriefings in the industry. Our team of experienced researchers can provide insights into consumer trends and help you design a market research study that will meet your specific needs.
Limelight Insights by Shugoll conducts both in-person and online focus groups. With our in-person focus groups, we provide facilities and project management for your research study. However, online market research has become more common in recent years. Using our online qualitative research platform, Limelight, clients receive valuable consumer insights that lead to more successful campaigns. The Limelight platform can be used for online focus groups or one-on-one interviews. Whether conducted in-person or online, these discussions will be moderated by one of our professional moderators to ensure all key insights are gathered.
Extensive Database & Innovative Technology
Our database and in-house recruiters help ensure the right participants are included in your market research study.
Limelight Insights maintains an exhaustive national database of respondents, searchable by numerous demographic criteria. We also keep track of their focus group participation history, suitability for different study types and subject matter expertise. In addition to our national database, we have an extensive Washington, DC metropolitan area database that includes participants from downtown DC, and the Maryland and Virginia suburbs. We have also been developing our opinion influencer & policy elite database for over 15 years.
Our market research services are supported with over 50 years of combined research experience and we are leaders in the marketing research industry. We look forward to the opportunity to share our experience with you as your full-service research partner. Submit a Bid Request to get started!