Market Research Recruiting Services

Focus on your research while we handle the logistics.

Find the Right Research Participants

Welcome to Limelight Insights, your trusted market research partner. We specialize in delivering high-quality research participants for both in-person and online research studies.

With our recruiting services and innovative technology, we make sure the right people participate in your research study. Whether you’re a market research firm seeking dependable field services, a business in need of full-service consulting, or an individual looking to participate in impactful studies, our databases and experts are the key to unlocking valuable insights.

Recruiting Services You Can Count On

You need to be confident that your qualitative research will go off without a hitch, and the people we recruit are an integral part of your study’s success. Limelight Insights by Shugoll goes beyond industry norms to ensure the right people show up at the right place at the right time, so you can get the information you need to make the best business decisions. We provide a dedicated project manager to oversee our meticulous processes, deliver daily updates and ensure that every respondent is perfectly suited to your needs.

Who We Recruit

No matter your industry, we can recruit the right participants for your research study.





Participant Database Specialties Include:

  • The Washington DC metro area including the Maryland and Virginia suburbs
  • Policy Elites/Opinion Influencers including:
    • Lobbying firms
    • NGO’s and advocacy organizations
    • Trade Associations
    • Corporate government affairs executives
    • Think tanks
    • Former legislative staffers
    • Former policy officials at local, state and federal agencies
  • National Consumer Database
Read more about our extensive databases

We've Got You Covered

Expert Recruitment for Qualitative & Quantitative Research

Careful Selection

Screen participants twice, once at initial recruitment and again during confirmation. Limelight Insights carefully tracks respondent participation so that members of our database can only participate in a very limited number of studies each year. This helps eliminate cheaters and repeaters.

Extensive Database

Maintain an exhaustive database of local respondents, searchable by numerous demographic criteria. We also keep track of their focus group participation history, suitability for different study types and subject matter expertise.


Offer in-house recruiters who are dedicated to the success of your focus groups or one-on-one interviews. Our recruiters are closely managed by full-time Limelight Insights supervisors and have experience in the consumer, business-to-business and medical fields.

Creative Thinking

Apply innovative and creative thinking to find the right people for your study despite challenging criteria. The art of recruiting is in thinking outside of the box, applying seasoned expertise and in knowing how gratifying it is for everyone when a difficult challenge is creatively solved.

Equal Attention

Provide equal energy and attention to detail into quantitative studies, including product placement studies, sensory tests, in-store intercepts, mystery shopping, and web-based surveys. The way we see it, every service we perform should put you in the “limelight.”

Innovative Technology

When appropriate, we leverage an innovative recruiting software package that enables us to target and recruit your research participants more efficiently.

See What Our Clients Have to Say

Wow!! I have no other words. Just wow. That was an absolutely fantastic group. Perfect recruit. After we were finished and dismissed folks, my boss said to me: “worth every penny.” To me, that’s value, and you’ve certainly proved your value today here with this project. That was the best focus group we have done in a very, very long time - I honestly cannot remember a better one - and I have not a single complaint or issue to note. Not one!! You all made my job a lot easier and I just want to thank you so much for the work that went into this recruit because it was a huge success.

Lauren K., Client – Communications Strategy Firm

The data is only as good as its source. Limelight Insights by Shugoll delivers qualified, quality research participants.