Today, even as we exit the height of the COVID-19 pandemic, staying connected online remains…
KME DigitalJuly 14, 2023
Have you ever conducted a job interview with someone who clearly wasn’t right for the…
KME DigitalFebruary 28, 2023
“Focus groups might seem like a throwback — they came to prominence in the middle…
Cara ShugollFebruary 2, 2021
COVID -19 is still affecting how we, as consumers, shop. As such, conducing market research…
Cara ShugollFebruary 2, 2021
There are many successful products in the marketplace, but few brands can be considered truly…
Cara ShugollFebruary 2, 2021
Using Experiments to Launch New Products It is always a leap of faith to introduce…
Cara ShugollOctober 22, 2020
Preventing Non-Response Bias in Market Research We have all been there - working our way…
Cara ShugollOctober 22, 2020
Building Trust: How to Humanize Your Brand How long would you be friends with someone…
Cara ShugollOctober 22, 2020